Love Sugar Science launch Poundlands new multi channel, multi million pound brand campaign

 

 

We’re thrilled to announce our brand new client win, Poundland.

At Love Sugar Science, we set out to be the most creative, collaborative and effective force in media and communications and have continually driven to live and breath this everyday. Our collaboration with The Planning Dept, Bind and Driven to launch the brand new Poundland campaign is no exception!

We’ve been excited to share the news, and now it’s out! Talking about the campaign, Head of Marketing Mark Pym said “The campaign will allow us to reach out and offer more to our regular customers and get new customers through our doors”

Its first ever national television campaign debuts this weekend and will be supported by radio, digital, social and in-store marketing.

You can read more about the appointment here